Tell us a little bit more about your company
We are an experienced Sicilian tour operator with nearly 20 years of expertise, specializing in small, hosted multi-day tours, private day tours, and shore excursions from major Sicilian ports. We offer customized, upscale tours, food and wine experiences, and outdoor activities, focusing on each traveler’s unique needs.
Share a little about the company culture (what you're most excited about as an employee):
As an employee, I’m most excited about the opportunity to share the incredible beauty of Italy & Sicily with travelers from around the world. Our company culture thrives on personalized experiences, which means we truly connect with each guest, making their journey unforgettable. I love the focus on quality, creativity, and attention to detail—whether it’s curating a private tour or offering a unique food and wine experience. It’s rewarding to work in a team that is passionate about showcasing the best of Sicily while providing exceptional service to every individual we meet.
As it relates to romance travel, what unique value proposition(s) set your brand apart from the competition?
Our unique value proposition in romance travel lies in our deep local expertise and personalized service. As locals, we craft every experience ourselves, ensuring authenticity and a true connection with the destination. We specialize in intimate weddings in Sicily, where our dedicated wedding planners work closely with couples to create the perfect celebration. Beyond weddings, we offer exclusive honeymoon packages, private tours, and romantic getaways that immerse couples in Sicily’s stunning landscapes, rich history, and authentic culinary experiences. By personally designing each itinerary, we ensure that every moment reflects the true essence of Italy, making it a once-in-a-lifetime experience.
Share a success story (with WOW factors) when working with travel advisors?
One success story that stands out was when we worked with a travel advisor to organize a luxury wedding and honeymoon package for a couple from the U.S. who wanted to celebrate their love in Sicily. The couple was looking for something truly unique—an intimate, romantic ceremony overlooking the Mediterranean, followed by a private, curated honeymoon exploring Sicily's best-kept secrets.
We collaborated closely with the travel advisor to create a completely customized experience, including a private villa for the ceremony, sunset boat tour for the welcome party, exclusive wine-tasting experiences, and a private cooking class with a renowned Sicilian chef. The couple was blown away by the level of detail and personalization, from the flowers that matched their wedding theme to the handpicked local products they experienced during their honeymoon.
The travel advisor received glowing feedback from the couple, who called it "the best trip of their lives." The advisor was so impressed by our ability to take care of every detail, and it resulted in multiple referrals. This success highlighted our ability to create truly unforgettable, one-of-a-kind experiences, reinforcing the trust travel advisors can have in us to deliver beyond expectations.
What is new and exciting that you're looking forward to share with this year's Romance Travel Forum delegates?
This year at the Romance Travel Forum, we’re excited to share our new, exclusive honeymoon and wedding packages that focus on personalized, authentic experiences across Sicily and Italy. As locals, we’ve crafted unique offerings that go beyond the typical destination wedding—such as private boat tours around Sicily, customized wine and food experiences, and intimate sunset ceremonies on some of the most breathtaking beaches in the Mediterranean.
We’re also unveiling our new eco-friendly tours, where couples can explore Italy’s stunning landscapes while supporting sustainable tourism. Whether it’s hiking through the vineyards of Etna or enjoying a private cooking class with a local chef, we’re committed to creating luxurious and memorable experiences that are deeply connected to the culture and beauty of Italy.
We can’t wait to connect with delegates and discuss how our services can help them offer their clients the most extraordinary and personalized romantic getaways.
The travel industry is forever evolving. What are some of the trends you're seeing, and what initiatives is your brand developing to support travel sellers grow their business?
The travel industry is rapidly evolving, with some key trends emerging that we are excited to embrace. One major trend is the growing demand for personalized and authentic travel experiences. Couples are increasingly seeking unique, off-the-beaten-path destinations and immersive experiences that reflect their personal style and interests. This trend is especially evident in romance travel, where travelers want more than just a typical honeymoon or wedding—they want to connect with the local culture, food, and traditions.
In response, Discovery Italy Tours is focusing on crafting tailored itineraries that highlight the essence of Sicily and Italy, from private, intimate weddings to exclusive honeymoon packages. We’re also expanding our luxury and eco-conscious travel options, offering couples sustainable yet luxurious experiences that blend adventure with relaxation.
To support travel sellers, we are developing exclusive partnerships that offer them access to our customized packages, competitive rates, and a personalized service for their clients.
What are your traditional commission structures?
Our traditional commission structure is flexible to support our travel partners. We offer the option to either provide net pricing or include the commission directly in the package price. We do not set any limits on commission rates—travel agents are free to choose the percentage that best suits their needs. Commissions are paid within one month after the completion of the tour, ensuring timely compensation for your efforts.
Why should Travel Advisors work with your brand?
Being based in the United States, we have the advantage of no time zone differences, allowing us to respond quickly and efficiently to inquiries. At the same time, our local team in Sicily oversees the territory, ensuring that we maintain strong relationships with suppliers and consistently deliver exceptional, on-the-ground service.
Our commitment to exceptional service, timely commission payments, and personalized itineraries, combined with our speed and local expertise, makes us the ideal partner for advisors who want to provide their clients with unforgettable Italian experiences.
What tools/technologies do you have in place to support travel sellers, and do they integrate into current available technologies?
We use several tools and technologies to support travel sellers and ensure a smooth, efficient process. We utilize Travefy to create customized itineraries, allowing travel advisors to easily tailor each client’s journey with a wide selection of tours, accommodations, and experiences. This platform is user-friendly and allows agents to personalize trips effortlessly.
We also provide 24/7 support through chat & calls, ensuring that clients can always reach us in case of emergency when traveling in Italy.
When communicating with your company, what can Travel Advisors expect?
Travel Advisors can expect a quick turnaround time for inquiries, with most responses provided within 24 hours. Whether it’s answering questions, helping with bookings, or customizing itineraries, our team is always available to provide expert assistance. We prioritize clear and effective communication to make working with us as seamless as possible, helping travel advisors deliver exceptional experiences to their clients.
How and where can Travel Advisors book or get support when selling your product?
They can send an email to ciao@discoveryitaly.tours
At time of booking we will send a secure payment link that they ca share with the clients or pay with the client's credit card